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About the founder

The experience behind the search

Background as a commercial manager and specialist in finding and evaluating commercial leaders for LATAM.

Who we are
Sandra Martínez, Managing Director at Talent Hunting
Sandra MartínezManaging DirectorTALENT HUNTING

With a tech background as a Systems Analyst (UTN), her career became about bringing those two worlds together: a boutique executive search firm specialized in commercial leadership for companies across LATAM. Her background combines the logic of the tech field, and the field experience of someone who led commercial teams for over 15 years across Argentina and Mexico.

Before moving into executive search, she held Zone Manager and Regional Supervisor roles with multi-branch operations, where she was directly responsible for hiring, training and evaluating sales teams, hitting commercial targets, and designing nationwide supervision structures. That experience — hiring, training and evaluating salespeople on the ground — is the foundation of the judgment she now applies to every candidate.

In recent years she added a technical layer, along with training in programming and web development. She combines systems thinking, hands-on sales operations, and a modern RevOps stack.

Sandra Martínez with fellow panelists at an IAE Business School, Universidad Austral event
Sandra Martínez on a commercial leadership panel, IAE Business School – Universidad Austral.

How our team is set up

  • Network of specialist evaluatorsSenior commercial leadership professionals who take part in validating the evidence.
  • Search & mapping across LATAMIdentifying active and passive candidates, country by country, without relying on a single market.
  • End-to-end supportFrom the mandate diagnosis through offer close and the first 90 days of integration, with a single point of contact for the company.

Specialization and transparency from day one.

From day one, we measure the quality of our searches, the evidence behind our candidates, our access to passive talent, offer acceptance, and post-hire integration.

Prior professional experience

The founder's experience in regional leadership across Argentina and Mexico, operations, Customer Success, CRM, and process building.

Methodological capability

Scorecards, market mapping, structured interviews, references, commercial evaluation, and 30/60/90-day follow-up.

Boutique results

Metrics that build progressively from the pre-established cohort.

We show how we think, how we work, and how we measure.

Are you about to hire the person who needs to change your commercial operation?

Let's talk before defining the job title. A first conversation can help identify what kind of leader you need, what risks exist, and what the next step should be.